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Author: Wilfred de Wit (Wilfred de Wit)

Home : Wilfred de Wit
Let’s be Creative!
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Let’s be Creative!

Our industry is impacted heavily, and I heard one florist describe it well: ‘We wanted to be in growing season […as a business] but we are in surviving season instead.’ And we are, it will take the best of our creativity to get through this. What is important is that we stand united, take the...

United we stand, together we flourish
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United we stand, together we flourish

In extraordinarily difficult times such as these, science has proven flowers can make a long-term positive difference by uplifting people’s spirits and bringing instant happiness. This is what drives us to do what we do: help florists source flowers and bouquets directly from the growers, so you can deliver happiness to your customers. We are hearing the heartbreaking stories of people...

Covid-19/ Corona
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Covid-19/ Corona

Saturday, March 28, 2020Holland delivers 3x per week nowIn coordination with our Dutch vendor we will be able to ship now 3x a week from The Netherlands. Starting today we are able to deliver Wednesday, Thursday and Friday to our US clients.  Tuesday, March 25, 2020Our rose grower joined forces and lowered their pricesWe have...

#EachforEqual
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#EachforEqual

On March 8th the color purple will be displayed in many businesses and around cities to embrace and celebrate International Women’s Day. Flowers around the world are blooming and flourishing for the special event. Behind those flowers are many women, from the meticulous women who care for plantations to those who create beautiful arrangements and...

Did you hear? Pantone revealed it’s color for 2020
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Did you hear? Pantone revealed it’s color for 2020

This week, Pantone revealed the color that will take over every living room, fashion runway, and of course – flower vase in 2020. The color selected for 2020 is a soothing, Classic Blue. This hue represents confidence and stability in a world that can sometimes cause confusion and uncertainty. Pantone forecasts that this color will...

Christmas at iBuyFlowers
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Christmas at iBuyFlowers

No matter where in the world you are celebrating, or if you are celebrating Christmas, this holiday season is all about enjoying quality time with friends and family.

The Origin of the Wreath
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The Origin of the Wreath

Whether it’s the changing colors of leaves, the cool, crisp air or the beautiful wreaths adorning our doors and our homes, we all know holiday season has begun! While we are excited to begin decorating our homes and businesses to spread the holiday joy, have you ever wondered where some traditions come from? Today we...

A Celebration of Life – Día de los Muertos
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A Celebration of Life – Día de los Muertos

After a spooky Halloween night on October 31st, it is believed that the souls of those who have passed return to Earth to celebrate life with their loved ones. This beautiful tradition is called Día de los Muertos or The Day of the Dead. It is a Latin American ritual that honors the lives of...

Recap of the Proflora Trade Show
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Recap of the Proflora Trade Show

Every two years we travel to South America to attend the biggest flower trade show, Proflora. We look for inspiration, new trends, and discover beautiful creations. And let’s face it, this is the best ‘smelling’ tradeshow you can visit. Proflora come to an end last week and had this year around 500 growers exhibiting from...

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