Table of Contents Sunset Terracotta Classic Romantic Champagne Mauve and Plum Carnival Conclusion Many times as a creative, it is easy to know exactly what you are talking about and envisioning inside your head, but relaying that vision to clients is an incredibly important part of the booking and planning process. You can be the most effective communicator possible, but having visual cues, like mood boards, can convince your client that you are indeed the best fit for them. In the wedding and event world, competition can be fierce, and landing not only clients, but the RIGHT clients for you, is imperative. To help with this, we have put together four mood boards for fall that not only serve as templates to inspire you to create your own, but also provide quick floral inspiration to keep on hand to show clients in the future. Whether you’re designing wedding flower arrangements or planning a bridal bouquets, these mood boards are perfect starting points. Sunset Terracotta Our sunset terracotta mood board puts a vibrant spin on the classic terracotta, blush, and cream combinations that have been popular in weddings over the past few years. Inspired by the coral tones of a crisp fall sunset, this autumn color palette blends cool peaches, buttery oranges, and creamy neutrals to create a warm and inviting look. It’s a perfect choice for florists designing a standout fall bouquet, lush wedding flower centerpieces, or other fall wedding flowers that reflect the richness of the season. As bold florals continue to appear in pop culture, from music videos to shows like Bridgerton, more couples are choosing brighter and more expressive fall flowers. This palette is especially eye-catching for those looking for a unique and memorable autumn flower combination. Photo Source: @poppinpeoniesfloral @urbanbloom.florist @_whirlygirl Classic Romantic Champagne Up next is the classic, romantic Champagne mood board. This is a wonderful visual to show couples who want to remain traditional but also wish to do something a bit different. With so many shades and hues of creams available, this mood board offers ideas for bridal bouquets that venture into pale yellows and muted, dusty pastels—a wonderful way to add a small pop of the unexpected without being too bold. These color palette flowers are perfect for crafting real flower wedding bouquets and wedding floral centerpieces that are timeless yet fresh. The richness of these combinations is tried and true. We can expect to see variations of this palette rotate through time but never fade away. Photo Source: @moonrisefloraldesign @gildedthistlegr @bkdflorals @scs_lady Mauve and Plum Mauve and plum are making a beautiful comeback, and florists are embracing their rich, romantic feel. With early 2000s fashion back in style, floral trends are picking up on the same energy through muted purples and soft grays. These tones feel modern yet timeless, and they work especially well for fall weddings, moody outdoor ceremonies, or even winter and early spring events. This color palette brings depth to any arrangement, making it a perfect choice for fall wedding flowers, elegant bridal bouquets, or dramatic wedding flower centerpieces. The wildflower-inspired mix adds a natural, effortless charm while still delivering bold, eye-catching results. Whether you're designing a fall bouquet or a bouquet of fall flowers for a cooler season celebration, this palette offers just the right balance of richness and softness. Photo Source: @thevinefloralstudio @moonrisefloraldesign @hummingbirdfloralstudio @biofloria_ Carnival Bold, bright colors are no longer just for summer. They’re trending year-round, and florists are here for it. This Carnival-inspired mood board is perfect for couples who want a wedding day filled with energy, joy, and vibrant blooms. Picture a bright fall bouquet bursting with garden roses, ranunculus, and playful accents like lavender or pale blue. These cheerful tones are easy to source even in winter, making it possible to create eye-catching wedding flower arrangements no matter the season. This palette is ideal for wedding flower centerpieces that bring color and personality to the table, and it’s just as impactful in a bridal bouquet or bouquet of fall flowers. For florists, this look offers a chance to be bold, playful, and creative while still staying seasonal and versatile. Photo Source: @eventsanddesignbynancy @idamayesfloral @lostgardn @hopeblooms.ky In conclusion... By using these mood boards, you can showcase the range of options available to your clients, whether they are looking for cheap bridal flowers or aiming for a grand statement with a large bridal bouquet. Each mood board offers a unique flower color palette, making it easier to match the client's vision with the perfect floral design. Ready to bring these ideas to life? Explore our products and other mood boards to discover all the flowers you need or shop our wedding collections to find the perfect blooms for your next project. Let these mood boards inspire your next wedding floral creation and help you design wedding party bouquets that leave a lasting impression!
Table of Contents The Simple Method The Long Method When You Need a Quicker Route In Conclusion... When it comes to flowers, first impressions matter, and that starts the moment they arrive at your shop. Our flowers come directly from one of our farms straight to your door, making them days fresher than most wholesalers. Whether you're prepping blooms for a wedding, an event, or your daily orders, proper flower care is what makes all the difference in longevity and customer satisfaction. Think of flower processing as the foundation of everything you create. Doing it right extends the life of your blooms, keeps them looking fresh, and ensures your customers get a product they’ll love. Let’s break down the two main approaches to flower processing, and when each one makes the most sense. Every florist has their own tips and tricks, and we have compiled two lists to help you know exactly how to process your flowers. You can either do the short and simple way, or the deep and detailed way. The Simple Method Perfect for when you're short on time or working with hardier flowers. this method includes: Cutting the stems Removing lower leaves Hydrating in clean water (bonus points for floral food!) It’s a solid approach when you need quick results or are just getting started. It keeps your flowers fresh and helps them open beautifully. The Long Method This one’s for florists who want to get every last day of freshness, and then some. It’s especially useful for delicate varieties like lilies, peonies, or gerberas, which are more sensitive to bacteria and prone to wilting. Using professional-grade flower care products, this method: Enhances water absorption Prevents stem rot and discoloration Keeps flowers looking vibrant longer The result? Happy flowers, happy customers, and fewer losses in your cooler. The Long Method: Step-by-Step Flower VIP treatment: Keep those wrappers on roses! Other stems, do remove the wrappers. Start by cleaning foliage and removing any offshoots about a quarter way up the stem. Hydrate with purpose. Give stems a fresh cut and place them in a hydration solution like Floralife Hydraflor100 or QuickDip (avoid QuickDip with ranunculus!). Let them soak overnight in a cooler for best results. Clean again. Once they’ve soaked, unwrap and remove any additional foliage, especially for hollow stems to avoid rot. Flowers like ranunculus, calla lilies, and tulips prefer to be sat in shallow water. After the overnight initial hydration, give stems a second cut and place them in a holding solution like Floralife 200. Always use clean buckets! This is a great time to wire any delicate stems. Ranunculus, for example, can last weeks when properly wired. Other stems that always benefit from wiring are dahlias, gerberas, and garden roses. The purpose of wiring is to remove weight from resting on the stems so the stem does not cave under the weight of the bloom. Design time! Use a bloom-promoting solution like Floralife Crystal Clear 300 in your vase water or soaked floral foam. Also, ensure your floral foam is completely soaked! Don’t get in a hurry! For a final step before sending your blooms to their new home, finish with Finishing Touch for petal hydration and Crowning Glory to seal in freshness. This last step is important! When You Need a Quicker Route (and That's Okay!) While the long version of processing flowers is incredibly beneficial, it is not always necessary, or not always feasible. Sometimes time, or staff, is tight. To ensure your flowers get the best second option, follow the following steps: Cut stem tips and strip lower leaves Let flowers hydrate in clean, cool water (with floral food) for a few hours or overnight Keep roses wrapped during this stage; other flowers can be unwrapped Once hydrated, remove any remaining debris or leaves Arrange with floral food in water or foam Finish with a hydration or sealing spray It’s not as long-lasting as the full method, but it’s miles better than skipping processing altogether. In Conclusion... Proper flower processing doesn’t just make your blooms look better, it makes your business look better, too. When your arrangements stay fresher for longer, you reduce waste, impress customers, and build loyalty with every bouquet. Even better? When you source flowers from iBuyFlowers, you’re already a step ahead. We ship directly from our farms to your door, no middlemen, no unnecessary handling. That means your flowers arrive fresher, and with the right care, they’ll last even longer. Wilfred de Wit, CEO of iBuyFlowers Want More Flower Know-How? Want to read more about the flowers that come from our farms? Check out our Agrogana and Agrinag farm blogs. Also learn more from our CEO, Wilfred de Wit, about how we connect florists with flower growers and more through this special podcast episode with Botanical Brouhaha!
Table Of Contents Moira Rose from Schitt's Creek Mrs. George from Mean Girls Morticia Addams from The Addams Family Jessica Huang from Fresh Off The Boat Lorelai Gilmore from Gilmore Girls Rainbow Johnson from Black-ish Marge Simpson from The Simpsons Gloria Pritchett from Modern Family Find Your Iconic Floral Match for Mother's Day At iBuyFlowers, we believe flowers are more than just beautiful. They are a reflection of personality, just like the iconic moms we love on TV. That’s why, based on your survey answers, we’ve put together some fun ( and unscientific) results marching TV’s best moms with their perfect flowers. Each mom’s signature blooms reflect their traits and the essence of their shows. Take a peek at the flowers that best represent some of your favorite TV moms here, and see which one matches you! Moira Rose from Schitt's Creek - White and Black Opulence Moira Rose is the epitome of eccentric elegance and high fashion. With her dramatic flair and avant-garde style, it's no wonder that she would choose classic white flowers with pops of unexpected blacks. This color palette mirrors Moira’s love for opulence and sophistication, with a twist of mystery and grandeur. The stark contrast of black and white symbolizes her unpredictable nature—never afraid to go bold, but always grounded in timeless beauty. A bouquet of white hydrangeas and black roses reflects her iconic look and commanding presence, perfect for any occasion that demands class and refinement. Mrs. George from Mean Girls - Pink, Pink, and More Pink Click here for the full Mrs. George mood board Mrs. George from Mean Girls is the epitome of a fun, over-the-top, and slightly outrageous mom. Known for her bubbly personality and her role as the quintessential cool mom, her floral choice of an ombre of pink flowers couldn’t be more fitting. These vibrant, playful colors reflect her energetic, always-on-the-go lifestyle, paired with a subtle hint of glam. Mrs. George’s choice of all that is pink is a nod to her vivacious and larger-than-life attitude—perfect for anyone who wants to bring some excitement to their space, just like this memorable movie mom. Morticia Addams from The Addams Family - Black and Red Roses Morticia Addams, with her dark elegance and gothic charm, exudes a cool, mysterious aura that is reflected perfectly in her choice of black and red roses. The deep red symbolizes passion, while the black roses evoke a sense of timelessness and eerie beauty—much like Morticia herself. As the matriarch of the Addams family, her love for the darker side of life is evident in her flower choice, embracing a bold, refined aesthetic that is as mesmerizing as it is unique. Painted blooms and all the varieties of red roses are the ideal representation of her graceful yet haunting presence. Jessica Huang from Fresh Off The Boat - Deep and Dark with A Pop of Sun Jessica Huang, the fiercely protective and determined mother from Fresh Off the Boat, chooses deep magentas, and burgundies with pops of sunny yellows. Her vibrant, strong-willed character is reflected in the rich, bold hues of her flower choices, which exude power, passion, and a sense of tradition. Jessica’s floral palette is an embodiment of her layered personality—tough and driven, yet full of love and warmth for her family. Just as she balances her cultural pride with her desire for success, these flowers represent her bold, multifaceted approach to life. Lorelai Gilmore from Gilmore Girls - Easy-going Yellows Lorelai Gilmore is known for her lighthearted, free-spirited nature, and her choice of flowers speaks to that easygoing, cheerful personality. Daisies and sunflowers in vibrant yellows are the perfect representation of Lorelai’s optimistic outlook on life. She’s always quick with a joke, spontaneous, and full of warmth, much like the bright, sunshiny flowers that bring joy wherever they’re placed. The simplicity and charm of these flowers mirror Lorelai’s down-to-earth character, making them a perfect fit for anyone who embodies her fun, carefree energy. Rainbow Johnson from Black-ish - A Rainbow of Pastels Click here for the full Rainbow Johnson mood board Rainbow Johnson, with her sophisticated and balanced personality, gravitates toward soft pastel tones and gentle shades like peach, lavender, and green roses. These calming, elegant colors reflect her nurturing and warm presence, while also conveying a sense of serenity and beauty. As a mother, doctor, and wife, Rainbow represents a balanced life, and her choice of flowers reflects that calming energy. Pastel roses and gentle hues are ideal for those looking to evoke peace, love, and tranquility—much like the character of Rainbow herself. Check the mood board to get inspired! Marge Simpson from The Simpsons - Cartoony and Bold Click here for the full Marge Simpson mood board Marge Simpson, with her iconic blue beehive and spirited personality, deserves a floral arrangement that is just as bold and dynamic as she is. Bright, cartoony flowers in vibrant colors like red, yellow, and blue mirror Marge’s lively and animated character. Known for her dedication to her family and her ability to handle every crazy situation that comes her way, Marge’s flowers are as energetic and memorable as her personality. These colorful blooms speak to her dynamic, no-nonsense approach to motherhood, making them the perfect reflection of Marge’s iconic character. Gloria Pritchett from Modern Family - Warm Tones and Textures Click here for the full Gloria Pritchett mood board Gloria Pritchett from Modern Family exudes warmth, passion, and a vibrant personality. Her flower choice of warm tones—think deep oranges, rich reds, and golden yellows—mirrors her fiery spirit and her Latin heritage. These colors are rich and full of texture, just like Gloria’s lively nature. Her floral selection reflects her strong family values, her sense of beauty, and her passion for life. With each bloom, Gloria’s warmth and exuberance shine through, creating an inviting and dynamic atmosphere wherever she goes. Find Your Iconic Floral Match for Mother's Day Whether you resonate with the elegant quirkiness of Moira Rose or the bold energy of Marge Simpson, we’ve got the perfect florals to make an arrangement for and of these iconic TV moms. As Mother’s Day approaches, take inspiration from your favorite moms and order your blooms ahead of time! Check out our Mothers Day Mood Boards to find the perfect floral arrangement for your unique style, and pre-order today to ensure you have the freshest flowers in time for the big day. Let’s make this Mother’s Day as memorable as the TV moms we all know and love!
Table of Contents 1. Show Off Your Products with Gorgeous Photos 2. Encourage Pre-Orders with Special Offers 3. Offer Free Delivery Before Valentine's Day 4. Partner with Local Businesses 5. Engage Your Audience with Fun, Interactive Content 6. Be Transparent in Your Posts Ready to Make This Valentine’s Day Bloom? Flowers and Bouquets are what make Valentine’s Day special. This also means it's a huge day for Florists. With the right social media game, there is no better time to turn this into one of your biggest sales events in the year. Through stunning bouquets or the buzz of giveaways, here are some ideas to help you maximise your social media impact this Valentine’s Day. 1. Show Off Your Products with Gorgeous Photos For a visually-driven platform like Instagram, you need to grab the attention of your audience through high-quality photos and videos of your flowers. Your flowers are beautiful, so show them off! Don’t just snap quick pictures—take your time to make sure they look their best. Valentine’s Day Hashtags like #ValentinesDayFlowers and #PreOrderLove will help you boost your posts to a larger audience. Valentine’s Day also brings about the need to buy specific flowers for the occasion. What would people want to see from you most? These are the flowers we believe positively grab people’s attention: Roses: These are almost always the quintessential choice since you cannot go wrong with them. Ranunculus: Coming in an assortment of colours, these are a fresh alternative to roses. Carnations: With their red and pink variety, these are a great set of affordable and long-lasting flowers. Also, don’t forget about your Instagram highlights—create a dedicated space for your Valentine’s Day offerings so customers can easily browse everything you’ve got without having to scroll through your entire feed. Photo Source: @juleswiththeflowers 2. Encourage Pre-Orders with Special Offers Pre-orders are a lifesaver, especially when the last-minute rush hits. Entice your customers to secure their Valentine’s Day flowers early by offering a little something extra—whether that’s a discount, free chocolates, or guaranteed delivery. Throw in a catchy slogan like “Reserve the romance” or “Save the stress, grab the best” and let the urgency do the work for you. You can even use Instagram giveaway ideas to run a contest where one lucky follower wins their pre-order for free. It’s a fun, interactive way to build buzz and get people to engage with your posts. 3. Offer Free Delivery Before Valentine's Day Here’s a trick to get those early orders in: offer free delivery a few days before Valentine’s Day. Not only does this encourage customers to order early, but it also helps you avoid the craziness that comes with last-minute orders. Promote your free delivery with interactive posts like a poll asking followers which day they'd prefer to get their flowers delivered. Bonus: Run a giveaway where you offer free delivery as a prize! It’s an easy way to get engagement and spread the word about your flowers. Photo Source: @@juleswiththeflowers 4. Partner with Local Businesses Everyone appreciates a little extra love. This Valentine’s Day, think beyond just flowers. This is a great time to collaborate with other local businesses. Whether it’s a bakery, a chocolatier, or a cute boutique, teaming up allows you to reach more people. You could create joint giveaways or cross-promotions where customers get discounts at both your shops. For example, you could create a Valentine’s Day event where customers who buy a bouquet from you get a discount on chocolates from a nearby shop. These partnerships can help build a sense of community while giving you both a boost. Be sure to engage with other local businesses on social too—like, comment, and share their posts. A little love can go a long way, especially if they return the favour. 5. Engage Your Audience with Fun, Interactive Content Everyone loves to feel involved, especially around Valentine’s Day. Keep your audience engaged with fun, interactive social media posts like polls, quizzes, or behind-the-scenes peeks at how you put together your beautiful bouquets. Ask your followers to vote on their favourite Valentine’s Day arrangement or share which flowers they’re hoping to receive this year. Share the love this Valentine’s Day by educating your audiences on the meaning behind different flowers through engaging social media posts. Highlight the romantic symbolism of red roses, the elegance of orchids, or the liveliness of daisies. This is a perfect way to enhance your emotional connection between your brand and your audience. You could also host singles Valentine's Day events—like a virtual flower arrangement class for those celebrating self-love this year. It’s a unique way to engage a wider audience and make everyone feel included, no matter their relationship status. Photo Source: @@juleswiththeflowers 6. Be Transparent in Your Posts When people are looking to buy, they want all the details upfront. Be clear in your posts about sizes, prices, delivery fees—everything. This helps target your ideal customer and cuts down on repetitive questions. You could even create a FAQ section in your Instagram highlights with answers to common questions like “How far in advance should I order flowers?” or details about your bulk flower options. Transparency builds trust, and the more information you offer, the easier you make it for your customers to buy. Ready to Make This Valentine’s Day Bloom? With these social media tips, you’ll be all set to create buzz, engage your audience, and drive more sales this Valentine’s Day. Whether you’re showcasing beautiful arrangements, collaborating with local businesses, or running interactive giveaways, the key is to stay active, creative, and connected with your customers. Don’t forget to check out our Instagram and Facebook pages, where we’re always sharing the latest floral inspirations, behind-the-scenes content, and special offers. Want to get a head start on Valentine’s Day orders? Browse our full catalog of flowers and lock in your pre-orders today! Stay connected, stay creative, and make this Valentine’s Day unforgettable—for both you and your customers!
While neutral tones and white/green palettes have dominated the wedding scene for the past five years, 2024 will be completely different! This year is all about bright colors - hot pinks, oranges, blues, and purple. Table of contents Casual & Relaxed Modern Chicness Blue Summer Sky Tropical Fun Casual & Relaxed This year Peach Fuzz color takes center stage, embodying a sense of warmth and connection. This soft and velvety peach tone emanates a spirit that holistically embraces the mind, body, and soul. Perfect for couples seeking a casual and relaxed wedding vibe, Peach Fuzz pairs beautifully with natural elements and outdoor settings like a garden. Modern Chicness Embrace modern chicness with the timeless combination of navy, white, and a touch of gold which looks stunning at a seaside wedding. These sophisticated hues and gleaming gold accents will truly elevate the ambiance and atmosphere. This is the perfect color palette for people who want a minimalistic wedding with touches of fun and color. Blue Summer Sky The most popular pallet for summer weddings has got to be a mixture of petal pink, cornflower blue, and mauve purple. These colors create an upscale garden atmosphere which works perfectly for an afternoon event. Also, Hydrangea in a soft blue color is a must-have! Tropical Fun With this theme, it’s all about sunshine and serenity! Blooms like the elegant Heliconia and the Quirky Ginger add a lovely exotic twist with a touch of tropical charm.Explore our vibrant collection and let your imagination bloom! Conclusion No matter the theme you’re going for, at iBuyFlowers we’ve got you covered with a wide variety of colorful blooms perfect for the event season. Click the button below to discover more! Discover now
As Mother's Day approaches, flower professionals everywhere are getting ready for one of the busiest times of the year. It’s key to be well-prepared for one of the busiest days in the floral industry to make sure this period becomes a successful one for you. In this easy-to-follow guide, we'll walk you through the essential aspects and tools you need to focus on to make this Mother's Day a successful and profitable one for your floral business! Table of contents Preparing Know what's trending Market Insights Marketing strategy Preparing As goes for all, planning is super important and with good planning, you will be well-prepared for the hustle and bustle of Mother's Day. Make sure you equip yourself or your team with the know-how and creativity to whip up beautiful floral arrangements. Check out our Instagram: @iBuyFlowers for some inspiration for bouquets and flowers you can use in your arrangements. Plan and stock up your floral needs to make sure you can meet the increased demand. Mother’s Day Trends Understanding Mother's Day trends is key to meeting the demands of your customers. Have a look at our previous blogs to equip yourself with insights into the latest trends for Mother’s Day 2024. Doing so makes your business stand out and gives you a head start to your competitors. Take your time to investigate this year’s trends as floral trends change rapidly. Insights & Marketing Putting together a solid marketing campaign for Mother's Day is essential to ensure your floral business thrives during this special time of year. Take the time to get to know your target audience and what they're looking for, so you can tailor your marketing efforts to speak directly to their desires and preferences. Utilize the power of social media, email marketing, and any other channels available to you to spread the word about your Mother's Day offerings and attract customers to your business. Take photos that show off your product and use hashtags to further increase your online appearance. Conclusion To sum up we made a super easy checklist for you to get ready in no time! Planning Research the latest trends Stock up on enough flowers to craft the perfect floral arrangements Research the audience and know what they are looking for Set up a marketing plan Make beautiful pictures and know your hashtags Make sure to tag us on your creations. We love to see what you do with our flowers! @iBuyFlowers
With Mother's Day fast approaching, it's time to dive into which floral varieties capture the essence of this special day. Staying up-to-date on the latest floral trends as well as timeless traditions can elevate your offerings and excite your customers. Table of contents Elevated Classics Modern Elegance Bold Color Combinations Inspiration for Success Elevated Classics Let's start with the classics – those timeless floral arrangements that never go out of style. Nothing says I love you, Mom quite like a bouquet of elegant garden roses. Choose gentle pastels such as a breathtaking Keira Garden Rose which is a Blush pink or a charming White O'hara Rose to express love and gratitude. Nevertheless, any variety of roses will suffice, so take a glance at our Garden Roses. Whatever rose you pick they all look lovely and fresh when styled by reflexing the petals. Modern Elegance For a modern touch this Mother's Day, Orchids offer unparalleled elegance. Their graceful blooms, such as the Phalaenopsis, exude sophistication, making them perfect for refined tastes. Experiment with Orchids to create contemporary arrangements that effortlessly captivate with their timeless charm. Bold Color Combinations For those looking to add a contemporary twist to their Mother's Day offerings, consider incorporating lush and sophisticated flowers like Peonies. We love the Peony Coral charm for being bold and lush, perfect for moms who love flower-focused designs. Experiment with bold color palettes to add dimension to more minimalistic designs. Inspiration for Success As you prepare for the busy Mother's Day season, let these trends and traditions inspire your creativity. Experiment with different flower combinations,, and styles to create arrangements that truly stand out. And don't forget to share your creations on social media – your unique designs are sure to capture the attention of customers looking for the perfect gift for moms. Conclusion In conclusion, whether you're drawn to elevating the classic or bold-coloured sophisticated flowers there's a Mother's Day floral arrangement to suit them all. Remember to check out our catalog for a wide selection of high-quality flowers to truly bring your visions to life. Sign Up To iBuyFlowers