Table of Contents Garlands: Your Go-To Autumn Flower Statement Premium Florals Make Premium Statements Upsell with Bud Vases and Accent Arrangements Choose Long-Lasting Florals for Multi-Day Use Boost Your Thanksgiving Sales with iBuyFlowers With Fall and holidays approaching, florists across the country are preparing for one of the most decor-driven times of the year. Tables are being set, homes are getting cozy, and every detail matters. The centerpiece often becomes the highlight of the entire table setting. This fall, we're here to help you wow your clients with creative, long-lasting, and show-stopping designs that go beyond the expected. Whether you're designing for an intimate dinner or a full-scale holiday event, these tips will elevate your fall floral offerings and boost your sales. Garlands: Your Go-To Autumn Flower Statement One of the easiest and most visually stunning centerpieces you can offer clients is a lush, premade garland. Draped along the dining table or wrapped around a cornucopia, garlands bring texture, depth, and natural beauty to any Thanksgiving tablescape. Our fresh, premade garlands are perfect for florists who want a high-impact look with minimal prep. Available in a range of greenery mixes, they're a versatile option for clients seeking an elegant fall floral look that complements any space. Care Tip: To extend the life of your garlands before use, we recommend misting them with water, placing them in a plastic bag, and storing them in the cooler until needed. This simple care tip keeps the greens vibrant and fresh for days. Be sure to AVOID spraying any eucalyptus type with water or sealant - you will get spots. You can also invest in a greens sealant to spray before delivery. This or a leaf shine spray will go a long way for your clients! Want to step it up a notch? Sprinkle in seasonal bud vases or petite arrangements to add dimension and pockets of color throughout the garland. You can also use garlands to wrap around a cornucopia, tuck into a plant basket, or line a mantel. Their versatility makes them a great upsell for clients looking to carry the Thanksgiving theme throughout their entire home. Premium Florals Make Premium Statements This season, classic fall flowers like chrysanthemums, carnations, and sunflowers are still crowd-pleasers, but adding a few premium blooms can transform your Thanksgiving designs into something truly special. Think Toffee roses, Miyabi Brown garden roses, Chocolato Ranunculus, or Quicksand roses nestled into a bouquet of fall flowers. These high-end touches create fall wedding flowers-level elegance, even in casual home settings. Toffee Rose Miyabi Brown Garden Rose Quicksand Rose Chocolato Ranunculus A pastel fall arrangement, featuring blush, beige, dusty pink, and soft terracotta, can be a refreshing alternative to the traditional burgundy and bronze. These soft palettes still embody the season but with a modern, luxurious twist that feels both timeless and trendy. When clients are looking for something special, presenting them with rare and high-end floral options helps you position your work as premium and worth the investment. Upsell with Bud Vases and Accent Arrangements Thanksgiving décor doesn’t have to stop at the table. Help your clients envision a cohesive, floral-forward holiday experience by recommending smaller accent pieces for the home. Bud vases and petite arrangements are easy to create and quick to upsell. Suggest placing them on the kitchen island, guest bathroom counter, or entryway table. These tiny touches create a sense of floral storytelling that flows from room to room, making the home feel thoughtfully designed and fully festive. Offering these smaller pieces not only increases your average order value, but also enhances the customer’s experience with your work, and keeps your professionalism and talent in mind for future events and holidays. Choose Long-Lasting Florals for Multi-Day Use Let’s be honest, Thanksgiving isn’t a one-day affair. Many families start celebrating days in advance and continue enjoying their festivities throughout the weekend. That’s why it’s essential to prioritize long-lasting flowers when possible. Opt for hearty blooms such as carnations, roses, ranunculus, chrysanthemums, and eucalyptus. These varieties hold up well over several days, ensuring your creations look fresh through dessert and beyond. Be sure to educate your clients on basic flower care, including trimming stems every few days, keeping arrangements in clean water, and avoiding direct sunlight, heater vents, and ripening fruits that emit ethylene gas. Pro Tip: This small act of education builds trust and helps your arrangements stay photo-worthy for the long haul. A smart idea is to post social media reminders for clients that encourages them to remove dead stems and replace water. When your clients realize you want them to have the best experience, it builds trust for the future as well! Boost Your Thanksgiving Sales with iBuyFlowers Thanksgiving is the perfect time to showcase your floral creativity and give your clients something memorable. Whether you're creating fall floral centerpieces, bouquet of fall flowers for the kitchen island, or accent pieces for events, iBuyFlowers has what you need. Of course, inspiration can be hard to find at times. That is why we created Fall Mood Boards for you to check out and elevate your fall floral arrangements! Don’t wait until the last minute, shop early, prep your inventory, and promote your offerings with confidence. Let us help you create unforgettable Thanksgiving moments, one bloom at a time.
Table of Contents Show Off the Stars of the Season Play With Autumn Color Palettes Tap Into Wedding Season Magic Celebrate All the Cozy Moments Boost Engagement With Fun & Games Turn Likes Into Orders With Strong CTAs Wrap-Up: Let Your Feed Flourish Fall is more than just pumpkins and crunchy leaves. It’s a visual feast for florists. The rich tones, layered textures, and cozy vibes make autumn an ideal season to show off your creativity and connect with your audience on social media. Whether you're arranging bridal bouquets or bundling up weekly flower specials, your feed can bloom just as brightly as your studio. This guide is packed with fun, actionable ideas to help florists post confidently, drive engagement, and turn those likes into orders. Show Off the Stars of the Season Fall florals are nothing short of iconic. Chrysanthemums, dahlias, garden roses, marigolds and ranunculus are just a few of the headliners. Use your posts to give them the spotlight they deserve. Post ideas: Fall Flower of the Week with a short reel or a fun fact carousel Time-lapse videos of your bouquet-making process A how-to post: “How to Style Fall Flowers on Your Table or Entryway” Play With Autumn Color Palettes Color is your superpower in fall. Think terracotta, burnt orange, dusty rose, mustard yellow, and deep plum. Your audience loves a good color story, especially when paired with flowers. Post ideas: Flat lays of flowers sorted by colors “Autumn Color Palette of the Week” mood board posts Stories that ask followers to vote: “Which palette are you feeling this week?” Tap Into Wedding Season Magic Fall weddings are everywhere right now, and florists have a golden opportunity to shine. Your feed should reflect your role in those magical moments. Post ideas: A carousel of your favorite fall bridal bouquets Reels that take your audience from the shop to the ceremony Before-and-after wedding venue transformations Celebrate All the Cozy Moments Autumn gives you a full calendar of content opportunities, from Halloween to Thanksgiving and everything in between. Show how your flowers fit into the season’s celebrations. Post ideas: Halloween bouquet with deep burgundy, moody purples, and black accents Thanksgiving centerpiece pre-order reminders with a countdown Cute arrangements for the first day of fall or seasonal gifting Boost Engagement With Fun & Games You don’t have to be salesy 24/7. Sometimes, just starting a conversation is enough. Use interactive content to get your audience involved. Engagement ideas: This or That: Color palette edition (think terracotta vs. burgundy) “Guess the Flower” with a blurry image or zoomed-in petal Polls: “Would you gift this to a friend or keep it for yourself?” Turn Likes Into Orders With Strong CTAs Posting pretty photos is great but pairing them with a clear call-to-action turns browsers into buyers. Examples: “DM us to snag one of our limited fall bouquet bundles!” “Tap the link in bio to book your wedding flower consult” “Only 5 spots left for our Thanksgiving centerpiece delivery!” Wrap-Up: Let Your Feed Flourish Fall gives florists a goldmine of visual content: moody color palettes, lush seasonal blooms, weddings galore, and festive vibes that make people want to decorate. Mix educational posts with fun Reels, speak directly to your ideal customers, and don’t shy away from showing off your personality. Social media doesn’t have to be overwhelming; it can be the most joyful (and profitable) part of your marketing. We are here to support you throughout your journey! Of course, beautiful content starts with beautiful flowers. Ensure your shop is stocked with the freshest, highest-quality blooms by sourcing directly from iBuyFlowers. Check our Fall Mood Boards for inspiration for your next fall arrangements! Want to take a look at other creations and social media ideas? Follow us on instagram to explore more floral creativity from our community! Let’s make this season truly special for both your business and your customers!
Table of Contents Hard Good Essentials Office Necessities Flower Musts Time to Pre-order As we gear up for a busy Mother’s Day, we wanted to revamp our Valentine’s check-list to help you get prepared for another successful holiday. Being organized is the best strategy for a smooth season, from purchasing flowers and hard goods, to office supplies, and computer needs- every step you take is crucial to providing your customers with wonderful service and stunning arrangements that keep them coming back time and time again. Hard Good Essentials Just like every other day, Mother’s Day requires a variety of hard goods, and it's crucial to not run out of anything in order to keep things going smoothly. To meet the high demand and provide exceptional service, it’s important to stock up on all the necessary supplies well in advance of the holiday rush. Hard Goods Checklist: Floral foam/oasis Chicken wire, or other non-floral foam mechanics Flower food to keep blooms fresh Floral wire and tape Spring ribbons in a variety of textures and pastels Glassware Decorative containers-baskets are always a hit during spring Cardette holders Packing paper, tissue paper, and cellophane Extra snips and knives Lots of buckets for processing flowers Alum for your hydrangea arrangements Petal Proofer, Clear Life, and Crowning Glory Office Necessities Mother’s Day often brings a surge of orders, both in-store and online, so it’s crucial to have your office supplies and computer systems fully prepared. Whether you're answering customer inquiries, processing orders, or managing inventory, having the right tools in place will help ensure everything runs efficiently during the busy season. Office Checklist: Receipt paper Printer ink and paper for invoices and receipts Hypertickets Phone and laptop chargers Customer order forms (if not using a POS system) Inventory management software (for easy tracking of flowers and supplies) A backup power source (to avoid any disruptions in case of power outages) Contact information for freelancers and extra drivers Pens, post-its, and highlighters-place these all around the shop! Floral Musts The highlight of Mother’s Day, of course, is the flowers! Make sure to have a diverse selection of blooms on hand to craft beautiful, thoughtful arrangements for your customers. While Valentine’s customers can be more traditional, take advantage of the gardeny spring season with lots of fun colors and textures. Popular choices for this occasion include your basics like roses, lilies, and peonies, but it’s essential to stock up on the specific varieties and colors that your clients will most likely request to make their gifts truly special. Flower Checklist Roses: focus on pastels, peaches, and pinks Lilies: particularly Stargazer lilies - a favorite Orchids: a rich, traditional choice Carnations: in an array of colors Peonies: a luxurious option for big spenders Daisies: for a more casual, sweet look Hydrangea: a fan-favorite Ranunculus and anemones Greens: specifically ferns for a springy choice Time to Pre-order Mother’s Day is just around the corner, and now is the time to start preparing. To ensure you have all the flowers, hard goods, and supplies needed for a successful season, we recommend pre-ordering all your necessities now. Preordering will not only guarantee the freshest blooms for Mother’s Day, but it will also give you peace of mind knowing you’re well-prepared for the busy days ahead. Avoid the stress of last-minute shopping and order your flowers early to ensure your holiday is stress-free and your customers are taken care of. Want some inspiration for your Mother's Day arrangements? Take a look at our Mother's Day mood boards to spark creativity for this fun, meaningful holiday.
Table of Contents The Simple Method The Long Method When You Need a Quicker Route In Conclusion... When it comes to flowers, first impressions matter, and that starts the moment they arrive at your shop. Our flowers come directly from one of our farms straight to your door, making them days fresher than most wholesalers. Whether you're prepping blooms for a wedding, an event, or your daily orders, proper flower care is what makes all the difference in longevity and customer satisfaction. Think of flower processing as the foundation of everything you create. Doing it right extends the life of your blooms, keeps them looking fresh, and ensures your customers get a product they’ll love. Let’s break down the two main approaches to flower processing, and when each one makes the most sense. Every florist has their own tips and tricks, and we have compiled two lists to help you know exactly how to process your flowers. You can either do the short and simple way, or the deep and detailed way. The Simple Method Perfect for when you're short on time or working with hardier flowers. this method includes: Cutting the stems Removing lower leaves Hydrating in clean water (bonus points for floral food!) It’s a solid approach when you need quick results or are just getting started. It keeps your flowers fresh and helps them open beautifully. The Long Method This one’s for florists who want to get every last day of freshness, and then some. It’s especially useful for delicate varieties like lilies, peonies, or gerberas, which are more sensitive to bacteria and prone to wilting. Using professional-grade flower care products, this method: Enhances water absorption Prevents stem rot and discoloration Keeps flowers looking vibrant longer The result? Happy flowers, happy customers, and fewer losses in your cooler. The Long Method: Step-by-Step Flower VIP treatment: Keep those wrappers on roses! Other stems, do remove the wrappers. Start by cleaning foliage and removing any offshoots about a quarter way up the stem. Hydrate with purpose. Give stems a fresh cut and place them in a hydration solution like Floralife Hydraflor100 or QuickDip (avoid QuickDip with ranunculus!). Let them soak overnight in a cooler for best results. Clean again. Once they’ve soaked, unwrap and remove any additional foliage, especially for hollow stems to avoid rot. Flowers like ranunculus, calla lilies, and tulips prefer to be sat in shallow water. After the overnight initial hydration, give stems a second cut and place them in a holding solution like Floralife 200. Always use clean buckets! This is a great time to wire any delicate stems. Ranunculus, for example, can last weeks when properly wired. Other stems that always benefit from wiring are dahlias, gerberas, and garden roses. The purpose of wiring is to remove weight from resting on the stems so the stem does not cave under the weight of the bloom. Design time! Use a bloom-promoting solution like Floralife Crystal Clear 300 in your vase water or soaked floral foam. Also, ensure your floral foam is completely soaked! Don’t get in a hurry! For a final step before sending your blooms to their new home, finish with Finishing Touch for petal hydration and Crowning Glory to seal in freshness. This last step is important! When You Need a Quicker Route (and That's Okay!) While the long version of processing flowers is incredibly beneficial, it is not always necessary, or not always feasible. Sometimes time, or staff, is tight. To ensure your flowers get the best second option, follow the following steps: Cut stem tips and strip lower leaves Let flowers hydrate in clean, cool water (with floral food) for a few hours or overnight Keep roses wrapped during this stage; other flowers can be unwrapped Once hydrated, remove any remaining debris or leaves Arrange with floral food in water or foam Finish with a hydration or sealing spray It’s not as long-lasting as the full method, but it’s miles better than skipping processing altogether. In Conclusion... Proper flower processing doesn’t just make your blooms look better, it makes your business look better, too. When your arrangements stay fresher for longer, you reduce waste, impress customers, and build loyalty with every bouquet. Even better? When you source flowers from iBuyFlowers, you’re already a step ahead. We ship directly from our farms to your door, no middlemen, no unnecessary handling. That means your flowers arrive fresher, and with the right care, they’ll last even longer. Wilfred de Wit, CEO of iBuyFlowers Want More Flower Know-How? Want to read more about the flowers that come from our farms? Check out our Agrogana and Agrinag farm blogs. Also learn more from our CEO, Wilfred de Wit, about how we connect florists with flower growers and more through this special podcast episode with Botanical Brouhaha!
Table of Contents Start Early And Build Anticipation Showcase Your best Floral Designs The Power Of Storytelling Engage Your Audience Highlight Special Offers Collaborate With Local Businesses Make This Mother's Day The Best Yet Use Our Mother's Day Social Media Kit Mother’s Day is one of the most important floral holidays of the year. With so many customers looking for the perfect bouquet to celebrate their loved ones, this is a golden opportunity for florists to boost their brand visibility and increase sales. To help you make the most of this season, we’ve put together a guide filled with social media tips, plus a almost ready-to-use media kit with Canva templates for posts and stories. Let’s make Mother’s Day 2025 your most successful yet! To access the media kit, simply use the Canva links, tailor the designs to match your brand, and start preparing your Mother’s Day social media content with ease. Canva Post templates Canva Story templates Start Early And Build Anticipation Photo source: @juleswiththeflowers Don’t wait until May to start posting about Mother’s Day! Begin teasing your Mother’s Day offerings at least four to six weeks in advance. Here’s how: Countdown Posts: Create excitement with a countdown series leading up to the big day. We've created a Canva template for you featuring countdown posts. Behind-the-Scenes Content: Share sneak peeks of your special Mother’s Day floral collections. Customer Stories: Encourage past customers to share pictures of their Mother’s Day bouquets and feature them in your posts. Showcase Your Best Floral Designs Photo source: @juleswiththeflowers Make your bouquets stand out on social media with eye-catching visuals: Professional-Looking Photos: Good lighting and high-quality images make all the difference. Short-Form Videos & Reels: Capture attention with quick styling demos, bouquet-making time-lapses, or heartfelt customer testimonials. Carousel Posts: Feature different Mother’s Day arrangements in a single post, making it easier for customers to browse. Leverage The Power Of Storytelling Photo source: @juleswiththeflowers Emotional Connection is essential to showcase for a celebration like Mother’s Day. Use your social media to tell meaningful stories. Share posts highlighting different kinds of mother figures—grandmothers, mentors, and other maternal influences—to celebrate motherhood. If you’re a florist, share what Mother’s Day means to you personally to add a personal touch. Encourage followers to share why they’re celebrating Mother’s Day and tag your shop for a chance to be featured, thus, creating a community around your shop and flowers. Engage Your Audience Photo source: @juleswiththeflowers Mother’s Day is a sentimental holiday, so take the time to interact with your followers by asking them about their favorite flowers or best gift ideas through polls and questions. Hosting a Win a Mother’s Day Bouquet contest can significantly boost engagement and reach, while responding promptly to inquiries and comments helps foster real-time connections with your audience. Highlight Special Offers Photo source: @juleswiththeflowers Encouraging customers to order early while also keeping an eye on last-minute buyers can significantly impact sales. Offering a limited-time discount for pre-orders creates urgency, while using countdown stickers in stories helps highlight order deadlines. Additionally, reminding customers of last-minute gifting options like same-day delivery can capture last-minute shoppers who are still looking for the perfect bouquet. Collaborate With Local Businesses Photo source: @juleswiththeflowers Expanding your reach by partnering with influencers or local businesses that align with your brand is a great way to increase visibility. Partnering with lifestyle or family influencers can help showcase your arrangements, while teaming up with local bakeries, gift shops, or spas for bundle giveaways can add value to your offerings. Additionally, donating a portion of your sales to a cause supporting mothers and sharing the impact online can resonate with customers who appreciate businesses that give back. Make This Mother’s Day The Best Yet To simplify your content creation, we’ve put together a Mother’s Day Media Kit filled with beautifully designed Canva templates. Effortlessly customize Instagram and Facebook posts, as well as engaging story templates, by incorporating your shop’s bouquets and personalized messages. Simply access the Canva links, tailor the designs to match your brand, and start preparing your Mother’s Day social media content with ease. Canva Post templates Canva Story templates Of course, beautiful content starts with beautiful flowers. Ensure your shop is stocked with the freshest, highest-quality blooms by sourcing directly from iBuyFlowers. Check out our Mood Boards for inspiration On Mother's Day flowers and arrangements With the right strategy and tools, your floral business can flourish this Mother’s Day. Download our Mother’s Day Media Kit to save time on content creation and implement these expert tips for a successful, high-impact campaign. Make sure to follow us on our Instagram and Facebook to keep up with our Mother's Day Content. Let’s make this season truly special for both your business and your customers!
Table of Contents Greens & White Soft Meadow Spring Skies Alice in Wonderland Conclusion As a wedding and event florist, you know that flowers are the heart and soul of any celebration. They set the tone, create ambiance, and leave lasting memories. At iBuyFlowers, we understand the importance of having access to the freshest and most beautiful flowers for your designs. Whether you're planning a romantic wedding, a sophisticated corporate event, or an extravagant garden gala, we offer an extensive selection of high-quality flowers and greenery to bring your vision to life. Let’s take a look at a few mood boards to inspire your next big event! Greens & White Photo Source: @thewildroseky @christasburrows For couples who want a lush and timeless aesthetic, the green and white color palette is always a winning choice. Imagine a striking display of heavy, rich greenery like monstera leaves, ferns, and palm fronds, paired with pops of pristine white flowers. Elegant green tropicals will add a touch of sophistication and luxury to any arrangement. Incorporating elements such as bold large leaves combined with airy ferns and blooms will provide contrast, and texture, bringing a refreshing, organic look to your designs. You can explore the versatility of greens, ranging from deep dark green to soft pastel hues, layering depth and dimension into your designs. This is a perfect palette for destination weddings or outdoor garden celebrations, providing a refined yet nature-inspired atmosphere. Explore full mood board here. Soft Meadow Photo Source: @truthandblooms @blackhouseblooms If your clients are looking for a soft and romantic vibe, our soft meadow mood board is a wonderful resource to suggest. Think delicate shades of lavender, pink, and peach, combined with lush greenery. Poppies, multiple colors of garden roses grouped together, and Queen Anne’s lace will evoke a dreamy atmosphere, while peach ranunculus and fluffy carnations will add a touch of warmth and charm. To bring this light spring color palette to life, consider using a mix of textures with greenery like eucalyptus garlands, silver dollar eucalyptus, and soft ivy. This palette is perfect for spring or summer weddings and outdoor events, offering a gentle, airy look that feels effortlessly beautiful. Check the full mood board here. Spring Skies Photo Source: @lavieenfleursfloral For a fresh and light look that celebrates the beauty of the season, consider our Spring Skies mood board with varying soft blues and muted icy greens that lean towards blue. Think delicate sky-blue hydrangeas and airy delphinium, paired with pastel eucalyptuses and soft greenery like dusty miller. This combination creates an ethereal and serene atmosphere, making it a perfect choice for spring weddings or parties in bright, open spaces. The light, refreshing tones of this palette bring a sense of calm and joy, ideal for couples who want to infuse their celebration with the tranquility of a bright spring day. Discover full mood board here. Alice in Wonderland Photo Source: @throneofgracefloraldesign If you're looking to create a whimsical, bold, and vibrant wedding or event, the Alice in Wonderland theme offers endless possibilities. This bright spring color palette mood board incorporates bright and eye-catching colors like shades of pinks, royal blue, deep orange, and bright yellow. Vibrant blooms such as Free Spirit roses, cute yellow buttons, green mums, and various pink pops bring this fantastical theme to life. Adding whimsical greenery and colorful proteas adds a layer of intrigue and playfulness. Ideal for a fun and unique celebration, this palette is perfect for couples looking for something out-of-the-box and magical. Explore the full mood board here. In Conclusion... At iBuyFlowers, we’re here to help you turn your floral vision into reality with ease and creativity. Our carefully curated selection of flowers and greenery offers endless possibilities—whether you’re crafting a lush tropical wedding, a dreamy meadow-inspired celebration, or a bold, artistic affair. No matter the style, we have the high-quality blooms you need to bring your designs to life. Want to see more inspiration? Check out our Seasonal Wedding Mood Boards and Holiday Mood Boards for curated color palettes and floral ideas to elevate your arrangements. Shop with confidence on our website, where you’ll find a wide selection of premium wholesale flowers, shipped fresh from the farm to your door with free delivery! Let’s create something extraordinary together. © 2025 iBuyFlowers.com
Table of Contents Hot & Heavy Galentines Cake & Candy Tried & True Conclusion The dreaded 'V-word' is quickly approaching, and the time to implement all those notes you took on last year’s successes (and failures) is now. Valentine’s is a huge opportunity for florists of all sizes to excel in multiple ways. From increasing visibility in their communities, to showcasing their talents, to their expertise in sourcing the freshest flowers and interesting varieties from hundreds of farms at iBuyFlowers, planning is key to success. One of the many challenges that florists face is playing mind-reader for their future customers when it comes to Valentine's flowers. While dozens of red, white, and pink flower arrangements will always abound, many customers come in with photo-shopped arrangements, blurry screenshots, bizarre requests, and a plethora of other unexpected questions to make their florist scramble for the order. A wonderful way to combat any confusion between you and the customer, as well as have more control over your pre-ordering, would be to have set color palettes available for your customer to pick from at the price point of their choosing. Below we have four palettes that will work perfectly to make your job easier and keep your clients happy with your variety. All of these inspiration boards can be customized to reflect your shop’s personality, all the while maintaining some organization during your busiest time of the year. Hot & Heavy Photo Source: @abbeymaeflorals @vickrenner Our first inspiration board is aptly titled “Hot and Heavy” with deep reds, blacks, and purples. Black baccara is a wonderful “black rose” to use in lieu of a traditional red. Dark foliages can be incorporated, as well as dark satin ribbons (or even velvet!). The navy center’s of anemone will be a stand-out in this palette, and the richness of these colors and texture will convey a sense of romance for your customer. Client’s who choose the “Hot and Heavy” palette will probably have the *most interesting* card messages to their receivers attached to these alluring floral arrangements. Explore full mood board here. Galentine's Photo Source: @gardengirlflowerseugene @juleswiththeflowers @highdesertflorals @bkdflorals Next we have the “Galentine’s” inspiration board. Galentine’s is an increasingly popular celebration the past several years. What is more “for the girls” than a day of flowers, chocolate, and champagne? With a rise of celebrating groups of girlfriend’s, it’s only fitting that the palette shows off fun, inspiring colors. This palette is ideal for marketing at more affordable price points, making it easy to sell multiple arrangements at once. Bright, poppy pinks, cheerful yellows, vibrant blues, reds, and oranges are guaranteed to catch your clients' eyes. It’s the perfect opportunity to showcase a mix of pastel tones and pink flowers alongside these lively, colorful blooms, creating bouquets that truly stand out for the occasion. Check the full mood board here. Cake & Candy Photo Source: @bkdflorals @urbanbloom.florist @moonrisefloraldesign “Cake and Candy” is for the customers who want to be non-traditional, but also want to stay in the Valentine’s general vibe with pink roses and vibrant flowers. Warm pinks and peaches, creams, and muted mauves create a welcoming palette appropriate for any client to send to any recipient. This inspiration board would be perfectly accented with thrifted glassware, creating a true air of thoughtfulness for the recipient. Discover full mood board here. Tried & True Finally, we have “Tried and True”. Red, pink, and white will always be a popular choice during this time of year. Having a set list of certain stems and working with a recipe during this chaotic week will help push out the vast amount of orders florists are certain to get in this color scheme. Traditional customers love alstroemeria, carnations, babies breath, caspia, and red roses. Explore the full mood board here. In Conclusion... While there are countless tips and tricks to make it through Valentine’s Day in one piece, one of the most important parts of a florist’s process is securing excellent products. With iBuyFlowers, you can pre-order to lock in your product and pricing. Whether you want to pay at checkout or when the order packs, you have that option. This comes in handy during these holidays when it is necessary to bulk order. iBuyFlowers is a wonderful resource, creating a system where you can order online from world-wide vetted farms that florists have been using for decades. Flowers are shipped directly from the farm to your door with free priority shipping, guaranteeing a product that is as fresh as possible for your customers. So get your inspo ingredient lists ready and get to ordering! © 2025 iBuyFlowers.com
While neutral tones and white/green palettes have dominated the wedding scene for the past five years, 2024 will be completely different! This year is all about bright colors - hot pinks, oranges, blues, and purple. Table of contents Casual & Relaxed Modern Chicness Blue Summer Sky Tropical Fun Casual & Relaxed This year Peach Fuzz color takes center stage, embodying a sense of warmth and connection. This soft and velvety peach tone emanates a spirit that holistically embraces the mind, body, and soul. Perfect for couples seeking a casual and relaxed wedding vibe, Peach Fuzz pairs beautifully with natural elements and outdoor settings like a garden. Modern Chicness Embrace modern chicness with the timeless combination of navy, white, and a touch of gold which looks stunning at a seaside wedding. These sophisticated hues and gleaming gold accents will truly elevate the ambiance and atmosphere. This is the perfect color palette for people who want a minimalistic wedding with touches of fun and color. Blue Summer Sky The most popular pallet for summer weddings has got to be a mixture of petal pink, cornflower blue, and mauve purple. These colors create an upscale garden atmosphere which works perfectly for an afternoon event. Also, Hydrangea in a soft blue color is a must-have! Tropical Fun With this theme, it’s all about sunshine and serenity! Blooms like the elegant Heliconia and the Quirky Ginger add a lovely exotic twist with a touch of tropical charm.Explore our vibrant collection and let your imagination bloom! Conclusion No matter the theme you’re going for, at iBuyFlowers we’ve got you covered with a wide variety of colorful blooms perfect for the event season. Click the button below to discover more! Discover now
As Mother's Day approaches, flower professionals everywhere are getting ready for one of the busiest times of the year. It’s key to be well-prepared for one of the busiest days in the floral industry to make sure this period becomes a successful one for you. In this easy-to-follow guide, we'll walk you through the essential aspects and tools you need to focus on to make this Mother's Day a successful and profitable one for your floral business! Table of contents Preparing Know what's trending Market Insights Marketing strategy Preparing As goes for all, planning is super important and with good planning, you will be well-prepared for the hustle and bustle of Mother's Day. Make sure you equip yourself or your team with the know-how and creativity to whip up beautiful floral arrangements. Check out our Instagram: @iBuyFlowers for some inspiration for bouquets and flowers you can use in your arrangements. Plan and stock up your floral needs to make sure you can meet the increased demand. Mother’s Day Trends Understanding Mother's Day trends is key to meeting the demands of your customers. Have a look at our previous blogs to equip yourself with insights into the latest trends for Mother’s Day 2024. Doing so makes your business stand out and gives you a head start to your competitors. Take your time to investigate this year’s trends as floral trends change rapidly. Insights & Marketing Putting together a solid marketing campaign for Mother's Day is essential to ensure your floral business thrives during this special time of year. Take the time to get to know your target audience and what they're looking for, so you can tailor your marketing efforts to speak directly to their desires and preferences. Utilize the power of social media, email marketing, and any other channels available to you to spread the word about your Mother's Day offerings and attract customers to your business. Take photos that show off your product and use hashtags to further increase your online appearance. Conclusion To sum up we made a super easy checklist for you to get ready in no time! Planning Research the latest trends Stock up on enough flowers to craft the perfect floral arrangements Research the audience and know what they are looking for Set up a marketing plan Make beautiful pictures and know your hashtags Make sure to tag us on your creations. We love to see what you do with our flowers! @iBuyFlowers
With Mother's Day fast approaching, it's time to dive into which floral varieties capture the essence of this special day. Staying up-to-date on the latest floral trends as well as timeless traditions can elevate your offerings and excite your customers. Table of contents Elevated Classics Modern Elegance Bold Color Combinations Inspiration for Success Elevated Classics Let's start with the classics – those timeless floral arrangements that never go out of style. Nothing says I love you, Mom quite like a bouquet of elegant garden roses. Choose gentle pastels such as a breathtaking Keira Garden Rose which is a Blush pink or a charming White O'hara Rose to express love and gratitude. Nevertheless, any variety of roses will suffice, so take a glance at our Garden Roses. Whatever rose you pick they all look lovely and fresh when styled by reflexing the petals. Modern Elegance For a modern touch this Mother's Day, Orchids offer unparalleled elegance. Their graceful blooms, such as the Phalaenopsis, exude sophistication, making them perfect for refined tastes. Experiment with Orchids to create contemporary arrangements that effortlessly captivate with their timeless charm. Bold Color Combinations For those looking to add a contemporary twist to their Mother's Day offerings, consider incorporating lush and sophisticated flowers like Peonies. We love the Peony Coral charm for being bold and lush, perfect for moms who love flower-focused designs. Experiment with bold color palettes to add dimension to more minimalistic designs. Inspiration for Success As you prepare for the busy Mother's Day season, let these trends and traditions inspire your creativity. Experiment with different flower combinations,, and styles to create arrangements that truly stand out. And don't forget to share your creations on social media – your unique designs are sure to capture the attention of customers looking for the perfect gift for moms. Conclusion In conclusion, whether you're drawn to elevating the classic or bold-coloured sophisticated flowers there's a Mother's Day floral arrangement to suit them all. Remember to check out our catalog for a wide selection of high-quality flowers to truly bring your visions to life. Sign Up To iBuyFlowers